Growth Marketing Manager

Job Summary

To expand awareness and engagement in behavioral healthcare services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, optimize performance metrics, and enhance B2B and B2C marketing strategies to drive organizational growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and lead generation
• Create and execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze marketing data to identify trends and support SEO, content marketing, and website optimization efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or related roles
• Experience in healthcare or SaaS industries, with a preference for behavioral health or telehealth marketing
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Knowledge of Google Analytics, Google Ads, CRM systems, and SEO best practices