Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, enhance B2C and B2B marketing initiatives, and analyze performance metrics to drive growth in access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing campaigns targeting prospective clients and referral partners to increase inquiries and admissions
• Collaborate with operational and clinical leaders to strengthen referral networks and promote organizational growth

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing and executing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Strong analytical skills and ability to use data to inform marketing decisions