Growth Marketing Manager

Job Summary

Obsessed with audience growth and conversion, the full-time salaried Growth Marketing Manager will lead efforts to engage and activate young audiences across various channels while supporting the launch of a national civic initiative remotely.

Key Responsibilities

• Support audience acquisition and engagement strategies across social media, email, and web channels focused on 14-24-year-olds
• Implement website conversion strategies and optimize user experiences to improve engagement and participation
• Analyze performance data to identify optimization opportunities and enhance campaign effectiveness

Required Qualifications

• Bachelor's degree in Marketing, Communications, Business, Journalism, or related field
• 4-7 years of experience in growth marketing, audience development, or digital marketing
• Demonstrated success in growing audiences across digital channels
• Experience building and optimizing conversion-focused marketing campaigns
• Strong understanding of Gen Z digital behaviors and audience engagement trends