Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will focus on expanding awareness and access to behavioral health services through innovative B2C and B2B marketing strategies, while leveraging digital marketing expertise and data analysis to drive measurable growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and audience targeting
• Create and execute marketing initiatives for prospective clients and referral partners to enhance brand awareness and increase inquiries and admissions
• Collaborate with operational and clinical leaders to strengthen referral networks and support growth initiatives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, particularly in behavioral health or telehealth
• Demonstrated success in developing and executing B2C and B2B marketing strategies
• Strong analytical skills with experience in using data to drive marketing decisions