Growth Marketing Manager

Job Summary

To expand awareness and access to behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, drive B2C and B2B marketing initiatives, and analyze performance metrics to enhance organizational growth.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and lead generation
• Execute marketing strategies to engage prospective clients and strengthen relationships with referral partners
• Analyze data to identify trends and opportunities for improving marketing effectiveness and organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, with a preference for behavioral health or telehealth
• Proven success in developing B2C and B2B marketing strategies
• Knowledge of digital marketing tools, including Google Analytics, Google Ads, and CRM systems