Growth Marketing Manager

Job Summary

To support a growing telehealth division, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships within the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute B2C and B2B marketing strategies to increase inquiries, referrals, and admissions for behavioral health services
• Analyze marketing data to identify trends and opportunities for improvement while collaborating with operational leaders to support growth initiatives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or a related role
• Experience in healthcare/SaaS marketing, preferably in behavioral health or telehealth
• Demonstrated success in developing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms