Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns to enhance brand awareness and client engagement in behavioral health services while overseeing the marketing team.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Execute B2C marketing campaigns to engage prospective clients and increase inquiries, referrals, and admissions
• Strengthen B2B marketing initiatives to enhance relationships with referral partners and expand organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven experience in developing and executing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms
• Experience managing marketing teams and building referral networks