Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will focus on expanding awareness and engagement for behavioral health services through B2C and B2B marketing initiatives while managing a marketing team.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute marketing strategies to engage prospective clients and strengthen referral partnerships
• Analyze marketing data to identify trends and improve overall marketing effectiveness

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS industries, preferably with behavioral health or telehealth marketing
• Proven success in developing and executing both B2C and B2B marketing strategies
• Strong analytical skills and familiarity with tools like Google Analytics, Google Ads, and CRM systems