Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will manage digital marketing campaigns, enhance brand awareness, and drive client engagement for behavioral health services while overseeing the marketing team.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute B2C marketing initiatives to engage prospective clients and enhance brand trust in virtual behavioral healthcare
• Strengthen B2B marketing efforts to build relationships with referral partners and increase organizational visibility within the healthcare community

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Demonstrated success in developing and executing both B2C and B2B marketing strategies
• Experience managing marketing teams and building referral networks
• Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and marketing automation platforms