Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships within the behavioral health sector.

Key responsibilities:

• Develop and manage digital marketing campaigns across various platforms to optimize audience targeting and lead generation
• Execute B2C marketing initiatives to engage prospective clients and enhance awareness of virtual behavioral healthcare services
• Strengthen B2B marketing efforts by building relationships with referral partners and increasing organizational visibility in the healthcare community

Required qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or a related role
• Experience in healthcare/SaaS marketing, preferably in behavioral health or telehealth
• Demonstrated success in developing and executing both B2C and B2B marketing strategies
• Strong analytical skills with experience in using data to drive marketing decisions