Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, analyze performance metrics, and enhance brand awareness to expand access to behavioral health services across B2C and B2B channels.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms including Google Ads and social media
• Analyze marketing data to identify trends and optimize audience targeting and conversion rates
• Create and execute marketing initiatives to strengthen relationships with referral partners and increase organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS marketing, particularly in behavioral health or telehealth
• Demonstrated success in developing and executing B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms