Growth Marketing Manager

Job Summary

To expand awareness and access to behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and lead a marketing team focused on both B2C and B2B strategies.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and audience targeting
• Create and execute marketing initiatives to engage prospective clients and strengthen referral partnerships
• Analyze marketing data to identify trends and support growth initiatives within the behavioral healthcare community

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or a related role
• Healthcare/SaaS experience, preferably in behavioral health or telehealth marketing
• Demonstrated success in developing B2C and B2B marketing strategies
• Experience managing marketing teams and building referral networks