Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will focus on expanding awareness and engagement for behavioral health services through innovative digital marketing campaigns targeting both consumers and referral partners.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and ROI
• Create and execute B2C and B2B marketing initiatives to enhance brand awareness and strengthen referral partnerships
• Analyze marketing data to identify trends and opportunities for improvement in client engagement and service access

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare
• Demonstrated success in developing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Proven ability to build referral networks and generate qualified leads