Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships within the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and ROI
• Create and execute B2C and B2B marketing initiatives to drive inquiries, referrals, and admissions for behavioral health services
• Analyze marketing data to identify trends and opportunities for improvement, collaborating with teams to support growth initiatives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Demonstrated success in developing and executing B2C and B2B marketing strategies
• Experience building referral networks and generating qualified leads
• Knowledge of Google Analytics, Google Ads, and SEO best practices