Growth Marketing Manager

Job Summary

Strategically focused on expanding awareness and engagement, the full-time Growth Marketing Manager will develop and manage B2C and B2B marketing campaigns for behavioral health services while working remotely from NY, MA, or RI.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms to enhance brand visibility and engagement
• Create and execute marketing strategies targeting prospective clients and referral partners to drive inquiries and admissions
• Analyze marketing data to optimize campaigns and identify growth opportunities within the behavioral healthcare sector

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven track record in developing and executing both B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Demonstrated success in building referral networks and generating qualified leads