Growth Marketing Manager

Job Summary

Seeking a strategic Growth Marketing Manager to work full-time remotely from NY, MA, or RI, who will manage digital marketing campaigns, enhance brand awareness, and drive growth in both B2C and B2B markets within the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing initiatives to engage prospective clients and strengthen relationships with referral partners
• Analyze data and performance metrics to identify trends and areas for improvement in marketing strategies

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven experience in developing and executing B2C and B2B marketing strategies
• Strong knowledge of digital marketing tools, including Google Analytics, Google Ads, and SEO best practices
• Experience in managing marketing teams and building referral networks