Growth Marketing Manager

Job Summary

Seeking a strategic Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and drive growth in client inquiries and referrals within the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute marketing strategies targeting both prospective clients and referral partners to increase engagement and admissions
• Analyze marketing data to identify trends and improve strategies, while collaborating with operational leaders to support growth initiatives

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven experience in developing B2C and B2B marketing strategies, with a focus on behavioral health
• Strong analytical skills and experience with tools like Google Analytics, Google Ads, and CRM systems
• Experience in marketing team leadership and building referral networks