Growth Marketing Manager

Job Summary

Strategically driving growth initiatives, the full-time Growth Marketing Manager will manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships for behavioral health services in a remote capacity.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute B2C and B2B marketing strategies to engage clients and referral partners, increasing inquiries and admissions
• Analyze marketing data to identify trends and support SEO and content marketing initiatives for greater visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing and executing B2C and B2B marketing strategies
• Experience with Google Analytics, Google Ads, and marketing automation platforms
• Demonstrated ability to build referral networks and generate qualified leads