Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and lead generation
• Execute B2C marketing initiatives to engage prospective clients and enhance brand trust in virtual behavioral healthcare services
• Strengthen B2B marketing efforts to build relationships with referral partners and increase organizational visibility within the healthcare community

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or related roles
• Experience in healthcare/SaaS marketing, preferably in behavioral health or telehealth
• Proven success in developing and executing both B2C and B2B marketing strategies
• Marketing team leadership experience and knowledge of digital marketing tools and analytics