Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, this full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and drive client engagement for behavioral health services while overseeing the marketing team.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute B2C and B2B marketing initiatives to increase inquiries, referrals, and admissions
• Analyze marketing data to identify trends and opportunities for improvement in engagement and visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Experience in developing and executing B2C and B2B marketing strategies
• Proficiency in Google Analytics, Google Ads, and marketing automation platforms
• Demonstrated success in building referral networks and generating qualified leads