Growth Marketing Manager

Job Summary

Strategically expanding awareness and access to behavioral healthcare services, the full-time remote Growth Marketing Manager will manage digital marketing campaigns, enhance client engagement, and strengthen referral partnerships while leading a marketing team.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute B2C and B2B marketing initiatives to engage clients and referral partners, driving inquiries and admissions
• Analyze marketing data to identify trends and opportunities, supporting SEO and content marketing efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing B2C and B2B marketing strategies and managing marketing teams
• Strong knowledge of Google Analytics, Google Ads, and marketing automation platforms
• Experience in building referral networks and generating qualified leads