Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager, the full-time remote position will develop and manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships within the behavioral health sector.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute B2C marketing campaigns to engage clients and families seeking behavioral health services
• Strengthen B2B marketing initiatives to enhance relationships with referral partners and increase organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare/SaaS marketing, preferably in behavioral health or telehealth
• Demonstrated success in developing and executing both B2C and B2B marketing strategies
• Knowledge of Google Analytics, Google Ads, CRM systems, and marketing automation platforms