Growth Marketing Manager

Job Summary

To expand awareness and engagement for behavioral health services, the full-time remote Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and lead a marketing team to drive growth in both B2C and B2B sectors.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute B2C marketing initiatives to engage prospective clients and enhance brand awareness
• Strengthen relationships with referral partners through targeted B2B marketing strategies and materials

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing
• Experience in healthcare or SaaS, with a preference for behavioral health or telehealth marketing
• Proven success in developing B2C and B2B marketing strategies
• Leadership experience in managing marketing teams and initiatives