Growth Marketing Manager

Job Summary

To expand awareness and engagement in behavioral health services, the full-time Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and lead a marketing team in a remote capacity from NY, MA, or RI.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute marketing initiatives targeting prospective clients and referral partners to drive growth and engagement
• Analyze marketing data to identify trends and opportunities, supporting both B2C and B2B strategies

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven experience in developing and executing B2C and B2B marketing strategies
• Strong analytical skills with experience in Google Analytics, Google Ads, and marketing automation platforms
• Marketing team leadership experience and a track record of building referral networks