Growth Marketing Manager

Job Summary

Strategically driving growth initiatives, the full-time remote Growth Marketing Manager will manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing performance and lead generation
• Create and execute B2C marketing strategies to engage prospective clients and enhance brand trust in behavioral health services
• Strengthen B2B marketing initiatives to build relationships with referral partners and increase organizational visibility

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing, digital performance marketing, or related roles
• Healthcare or SaaS experience, preferably in behavioral health or telehealth marketing
• Proven success in developing and executing both B2C and B2B marketing strategies
• Experience managing marketing teams and optimizing conversion funnels