Growth Marketing Manager
Job Summary
To expand awareness and engagement for behavioral health services, the full-time Growth Marketing Manager will develop and manage digital marketing campaigns, analyze performance metrics, and lead a marketing team remotely from NY, MA, or RI.
Key Responsibilities:
- Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
- Execute B2C marketing campaigns to engage prospective clients and enhance brand awareness in the behavioral health sector
- Strengthen B2B marketing initiatives to foster relationships with referral partners and increase organizational visibility
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or telehealth
- Demonstrated success in developing and executing both B2C and B2B marketing strategies
- Experience with Google Analytics, Google Ads, and marketing automation platforms
- Proven ability to manage marketing teams and lead referral network initiatives
Complete Job Description
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