Growth Marketing Manager

Job Summary

Seeking a strategic and results-driven Growth Marketing Manager for a full-time remote position, the successful candidate will manage digital marketing campaigns, enhance brand awareness, and strengthen referral partnerships to expand access to behavioral health services.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Create and execute B2C marketing initiatives to engage prospective clients and enhance brand trust in virtual behavioral healthcare
• Strengthen B2B marketing efforts to build relationships with referral partners and increase organizational visibility within the healthcare community

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 4+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven experience in developing and executing B2C and B2B marketing strategies
• Marketing team leadership experience with a track record of building referral networks
• Knowledge of Google Analytics, Google Ads, and marketing automation platforms