Growth Marketing Manager

Job Summary

As a remote full-time Growth Marketing Manager specializing in Paid Search and Display, the successful candidate will set channel strategies, manage platform relationships, and direct AI tools to optimize performance across Google, Display, and CTV, while collaborating with cross-functional teams to enhance the customer journey.

Key responsibilities

• Develop and implement channel strategies for Google Ads, Display, and CTV, including budget allocation and performance monitoring
• Manage relationships with external agencies and platforms, ensuring accountability for performance outcomes
• Oversee the use of AI and automation tools for bid management and audience optimization, while evaluating their effectiveness and making data-driven decisions

Required qualifications

• 5-7 years of experience in paid search and display with significant budget management in fashion or apparel e-commerce
• Strong knowledge of Google Ads, Smart Bidding, and campaign performance metrics
• Proven analytical skills, capable of deriving insights from raw data
• Experience with programmatic channels and managing external agency relationships
• Ability to collaborate effectively across creative, data, and site teams to drive performance improvements