Growth Marketing Manager - MA

Job Summary

To expand awareness and engagement for behavioral health services, the full-time salaried Growth Marketing Manager - MA will develop and manage digital marketing campaigns, analyze performance metrics, and drive both B2C and B2B marketing initiatives in a remote capacity.

Key Responsibilities:

• Develop and manage digital marketing campaigns across various platforms, optimizing for performance and ROI
• Execute marketing strategies to engage prospective clients and strengthen referral partnerships
• Analyze marketing data to identify trends and opportunities for improvement in outreach efforts

Required Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 3+ years of experience in growth marketing or digital performance marketing, preferably in healthcare or SaaS
• Proven success in developing B2C and B2B marketing strategies and building referral networks
• Knowledge of Google Analytics, Google Ads, Meta Ads Manager, and SEO best practices
• Strong analytical skills with experience in data-driven marketing decision-making