GTM Growth Lead

Job Summary

A company is looking for a GTM Growth Lead (ABM) to build and own their outbound pipeline engine.

Key Responsibilities

• Build and maintain the Total Addressable Market (TAM) by defining Ideal Customer Profile (ICP), segmentation, and account scoring
• Own the outbound motion by designing messaging and sequences, improving reply rates, and running weekly experiments
• Create playbooks and enable the team by developing repeatable ABM playbooks and training Sales Development Representatives (SDRs)

Required Qualifications

• Proven experience building outbound/ABM pipeline
• Track record of generating qualified meetings or pipeline
• Strong understanding of ICP, targeting, and messaging
• Hands-on operator with experience in fast-paced startup environments
• Experience with Clay, Sales Navigator, or sequencing tools