GTM Programs Lead

Job Summary

A company is looking for a GTM Programs Lead.

Key Responsibilities

• Build and maintain a prioritized map of target accounts and their statuses
• Generate and monitor signals for account engagement and provide actionable insights
• Design and operationalize plays for the ADR team to engage with target accounts effectively

Required Qualifications

• 5-8 years of experience in demand generation or GTM operations in a high-growth B2B SaaS environment
• Experience with AI agents or automated workflows for GTM applications
• Proficiency in HubSpot, including configuration and workflow design
• Ability to create structured outbound motions with clear execution steps and success metrics
• Field-oriented approach with a focus on practical solutions for sales teams