Head of Agent Marketing

Job Summary

A company is looking for a Head of Agent Channel Marketing.

Key Responsibilities

• Create and execute the marketing and advertising strategy for the agent channel
• Manage and oversee key personnel, including marketing managers and copywriters
• Oversee external advertising strategy and manage marketing assets for the sales team

Required Qualifications

• 5+ years of experience in marketing to independent agents
• Experience in managing direct reports and cross-functional partners
• 5+ years of experience managing or overseeing SEM campaigns
• Ability to drive performance marketing campaigns and analyze success