Head of Demand Generation

Job Summary

A company is looking for a Head of Demand Generation.

Key Responsibilities

• Own pipeline generation targets, including meetings booked and pipeline created
• Design and execute focused, segment-specific campaigns tied to defined ICPs
• Oversee paid acquisition efforts and optimize landing page conversion rates

Required Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related fields
• 7+ years in demand generation or growth marketing
• 3+ years of leadership experience managing teams
• Proven track record in B2B SaaS pipeline generation
• Strong working knowledge of outbound strategies and conversion rate optimization