Head of Demand Generation

Job Summary

Experienced marketers will find a full-time salaried Head of Demand Generation opportunity focused on building a scalable demand generation engine that produces qualified pipeline through both inbound and outbound channels in a remote work environment.

Key responsibilities

• Own and optimize the entire demand generation funnel, measuring conversion rates and addressing leaks
• Lead content and SEO strategies, directing team members on content creation and keyword optimization
• Develop outbound sequences and account intelligence packages to support sales efforts targeting high-fit accounts

Required qualifications

• 8 to 12 years of experience in B2B SaaS marketing, with at least 3 years in a demand generation leadership role
• Proven ability to build an inbound demand generation engine from a small team and modest budget
• Experience managing content and SEO functions directly, with a track record of teaching and guiding teams
• Familiarity with HubSpot or similar platforms for funnel tracking and marketing operations
• Demonstrated experience collaborating with full-cycle sales teams to design outbound strategies