Head of Digital Experience

Job Summary

A company is looking for a Head of Digital Experience & Conversion Rate Optimization (Remote).

Key Responsibilities

• Own and optimize the marketing website to enhance customer conversion
• Develop and execute SEO strategies to increase organic traffic and brand authority
• Map and optimize the prospect journey to ensure seamless conversion experiences

Required Qualifications

• 7+ years of digital marketing experience, with 5+ years in a direct-to-consumer environment
• Demonstrated proficiency in AI tools for website updates and SEO analyses
• Expert-level knowledge of SEO, technical web optimization, and A/B testing platforms
• Experience managing lifecycle marketing programs across acquisition and retention
• Bachelor's degree in Marketing, Computer Science, or related field (Advanced degree preferred)