Head of Digital Marketing

Job Summary

A company is looking for a Head of Demand Generation and Digital Marketing.

Key Responsibilities

• Aligns outreach strategies with sales and marketing objectives to build a high-quality sales pipeline
• Monitors outreach activities for professionalism and effectiveness, ensuring alignment with company values
• Oversees CRM usage and reporting, providing insights on outreach performance and lead quality

Required Qualifications

• 7+ years of experience in lead generation, business development, or sales, with at least 2 years in a leadership role
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Proven track record of managing high-performing outbound teams
• Strong knowledge of B2B demand generation strategies and tools
• Analytical thinker with the ability to interpret data and drive decisions