Head of Field Marketing

Job Summary

Leading the charge in field marketing, the full-time Head of Field Marketing will drive measurable initiatives to engage security buyers through events, account-based campaigns, and executive programs while working remotely.

Key responsibilities

• Own the field pipeline number and develop a program mix that consistently meets targets
• Establish clear KPIs, dashboards, and business reviews to provide leadership with insights on marketing effectiveness
• Collaborate with sales leaders to create territory plans that align marketing efforts with revenue opportunities

Required qualifications

• Proven experience leading field marketing in the enterprise sector with a focus on pipeline metrics
• Experience marketing to security buyers, including CISOs and SOC teams, with the ability to engage in relevant discussions
• Demonstrated success in partner and channel co-marketing with shared pipeline goals
• Expertise in building measurement frameworks, including KPIs and post-program analysis
• Strong background in CRM and marketing automation platforms, with hands-on data analysis skills