Head of Growth Marketing

Job Summary

A company is looking for a Head of Growth Marketing to lead growth strategies and initiatives for its brands.

Key Responsibilities

• Develop and execute a comprehensive growth marketing strategy leveraging digital channels for member acquisition, engagement, and retention
• Lead cross-functional teams to implement innovative marketing campaigns, optimizing for performance and ROI
• Analyze campaign performance metrics and user data to derive actionable insights for ongoing strategy improvement

Required Qualifications

• 8+ years of experience in growth marketing or performance marketing with a proven track record of customer acquisition and revenue growth
• Experience managing a marketing team with strong leadership skills focused on team development
• Expertise in digital marketing channels, including SEM, SEO, social media, and email marketing
• Strong analytical skills with the ability to interpret complex data sets and experience using analytics platforms
• A Bachelor's degree in marketing, business, or a related field; an MBA is preferred