Head of iFIT Go To Market

Job Summary

A company is looking for a Head of Go To Market.

Key Responsibilities

• Own the Go To Market strategy for the subscription business to drive measurable subscriber growth
• Translate company strategy into positioning and launch plans that inspire customer investment in their health
• Partner with various teams to align execution around subscriber growth and define success metrics for performance

Required Qualifications and Education

• Deep experience in subscription, content, or consumer technology businesses
• Proven track record of building new initiatives and leading within a scaled organization
• Ability to simplify complex product strategies into compelling narratives
• Strong bias for action complemented by curiosity and collaboration