Head of Inbound Marketing

Job Summary

A company is looking for a Head of Inbound Marketing to lead their global inbound demand engine.

Key Responsibilities

• Build and execute the roadmap for paid acquisition, inbound engagement, email nurture, and webinar programs
• Manage global paid media channels with a focus on optimization
• Develop full-funnel engagement programs to convert inbound leads into high-value opportunities

Required Qualifications

• 8+ years of experience in growth marketing, demand generation, or performance marketing, preferably in B2B SaaS or tech
• Proven success in managing multi-channel paid media budgets across regions
• Deep understanding of inbound and lifecycle marketing, including email and webinar funnels
• Strong proficiency in marketing analytics, attribution, and A/B testing
• Collaborative mindset with a focus on connecting strategy to measurable outcomes