Head of Influencer Marketing
Job Summary
To build and scale a high-performing influencer program, the full-time remote Head of Influencer Marketing will manage macro and mega creator partnerships, develop key opinion leader programs, and establish performance analytics frameworks to drive revenue growth in the DTC e-commerce space.
Key responsibilities
- Scale macro and mega creator partnerships through high-impact influencer collaborations
- Develop and manage a KOL and medical professional program for clinical credibility and conversions
- Build and maintain a performance analytics framework to govern influencer campaign quality
Required qualifications
- 5+ years of influencer marketing experience at a DTC e-commerce brand
- Proven track record of scaling macro, mega, and KOL partnerships
- Strong negotiation skills for structuring partnership deals with creators
- Experience in building analytics systems that improve influencer ROI
- Strong cross-functional leadership skills to collaborate with various teams
Complete Job Description
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