Head of Influencer Marketing
Job Summary
To drive measurable revenue growth through influencer partnerships, the full-time remote Head of Influencer Marketing will build and scale a high-performing influencer program, manage macro and mega creator collaborations, and develop performance analytics frameworks.
Key responsibilities
- Scale macro and mega creator partnerships through multi-touchpoint collaborations
- Develop and manage a KOL and medical professional program to enhance clinical credibility
- Build and maintain a performance analytics framework to govern creative and performance quality
Required qualifications
- 5+ years of influencer marketing experience at a DTC e-commerce brand
- Proven track record of scaling macro, mega, and KOL partnerships
- Strong negotiation skills for structuring and closing partnership deals
- Experience launching influencer programs across new channels
- Strong cross-functional leadership skills for collaboration with various teams
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