Head of Influencer Marketing

Job Summary

To build and scale a high-performing influencer program, the full-time remote Head of Influencer Marketing will manage macro and mega creator partnerships, develop performance analytics frameworks, and lead influencer teams to drive measurable revenue growth across various channels.

Key responsibilities

• Scale macro and mega creator partnerships through high-impact influencer collaborations
• Develop a KOL and medical professional program to enhance clinical credibility and conversions
• Build and maintain a performance analytics framework to govern creative and performance quality

Required qualifications

• 5+ years of influencer marketing experience at a DTC e-commerce brand
• Proven track record of scaling macro, mega, and KOL partnerships
• Strong negotiation skills for structuring partnership deals with various creator tiers
• Experience launching influencer programs across new channels with performance tracking
• Strong cross-functional leadership skills for collaboration with paid social and creative teams