Head of Influencer Marketing

Job Summary

To drive measurable revenue growth through influencer partnerships, the full-time remote Head of Influencer Marketing will scale macro and mega creator collaborations, develop KOL programs, and build performance analytics frameworks while managing a team and agency partners.

Key responsibilities

• Scale macro and mega creator partnerships through high-impact, multi-touchpoint collaborations
• Develop and manage a KOL and medical professional program to drive clinical credibility and conversions
• Build and maintain a performance analytics framework to govern creative and performance quality across channels

Required qualifications

• 5+ years of influencer marketing experience at a DTC e-commerce brand, including team management
• Proven track record of scaling macro, mega, and KOL partnerships with effective outreach frameworks
• Strong negotiation skills for structuring and closing partnership deals with creators
• Experience launching influencer programs across new channels with measurable performance tracking
• Strong cross-functional leadership skills, comfortable working across various teams and translating performance into business language