Head of Influencer Marketing

Job Summary

To drive measurable revenue growth across creator tiers and channels, the full-time remote Head of Influencer Marketing will build and scale a high-performing influencer program, focusing on macro and mega creator partnerships and performance analytics.

Key responsibilities

• Scale macro and mega creator partnerships through high-impact, multi-touchpoint collaborations
• Develop and manage a KOL and medical professional program to enhance clinical credibility and conversions
• Build and maintain a performance analytics framework to govern creative and performance quality across channels

Required qualifications

• 5+ years of influencer marketing experience at a DTC e-commerce brand, including management of influencer teams and agency partners
• Proven track record of scaling macro, mega, and KOL partnerships with established outreach frameworks
• Strong negotiation skills for structuring and closing partnership deals with creators at all tiers
• Experience in building analytics systems that drive performance improvement and measurable ROI
• Strong cross-functional leadership skills, comfortable collaborating across various teams and translating performance into business language