Head of Market Management

Job Summary

Driving profitable customer growth, the full-time Head of Market Management will manage strategic marketing initiatives and leverage data analytics to enhance customer engagement and retention in a hybrid working environment.

Key responsibilities

• Create differentiated propositions to enhance customer acquisition strategies across distribution teams
• Define customer and advisor lifecycle journeys to improve sales persistency and reduce churn
• Collaborate with CMOs and distribution heads to implement country-level marketing efforts aligned with regional strategies

Required qualifications

• Bachelor's or Master's degree with at least 15 years of experience in the life insurance industry
• Experience across various parts of the insurance value chain is advantageous
• Strong leadership skills with a proven ability to influence cross-functional teams
• Excellent relationship and stakeholder management abilities
• Strong understanding of data, analytics, and emerging AI technologies