Head of Marketing

Job Summary

To build and scale a demand generation engine, the full-time Head of Marketing will own marketing strategy and execution, focusing on pipeline generation through paid acquisition, events, and integrated campaigns in a remote environment.

Key responsibilities

• Own demand generation strategy, marketing pipeline targets, and budget management
• Build and optimize paid acquisition strategies across various channels and manage event strategies
• Continuously test new channels and manage marketing analytics to drive growth and revenue

Required qualifications

• 8+ years of B2B marketing experience, preferably in high-growth SaaS or fintech environments
• Proven track record in developing demand generation programs that yield measurable results
• Deep experience with paid acquisition, events, and integrated B2B campaigns
• Strong analytical skills with a focus on budget management and ROI
• Experience in building and leading high-performing marketing teams