Head of Product Marketing

Job Summary

A company is looking for a Head of Product Marketing.

Key Responsibilities

• Lead the Product Marketing and Branding function, overseeing product positioning and messaging
• Develop content strategy and collaborate on content creation for awareness and demand generation
• Manage paid media, organic search, and visibility strategies, optimizing campaigns for pipeline growth

Required Qualifications

• 4+ years of B2B product marketing experience with a focus on driving pipeline and revenue
• 2+ years of analytical experience in consulting, finance, or startups, with a strong grasp of marketing KPIs
• Hands-on experience with product marketing, paid media, and organic search programs
• Experience in managing agency relationships and making strategic decisions on partnerships
• Familiarity with AEO/GEO and LLM visibility strategies, with a strong desire to learn quickly