Head of Product Marketing

Job Summary

To support enterprise revenue growth, the full-time Head of Product Marketing will define product positioning and messaging, oversee new product launches, and synthesize customer feedback to inform strategic decisions, all while working remotely.

Key responsibilities

• Define and operationalize product positioning and messaging for alignment across marketing, DevRel, product, sales, and customer success teams
• Refine the Ideal Customer Profile (ICP) based on customer feedback in collaboration with RevOps
• Oversee the full-cycle of new product launches, managing deliverables from announcement to activation

Required qualifications

• Proven track record in leading Product Marketing Management (PMM) strategy with hands-on experience in positioning and go-to-market execution
• Deep familiarity with developer tools or cloud infrastructure, with broader B2B tech experience considered
• Fluency with AI-native workflows and experience using AI tools for customer data analysis
• Working knowledge of CRM fundamentals, particularly HubSpot
• Experience driving pricing strategy for B2B enterprise sales is preferred