Head of Programmatic

Job Summary

Seeking a visionary Head of Programmatic to lead the in-house programmatic function for casino and sports betting brands, this full-time remote role will own strategic direction, operational excellence, and innovation across all programmatic channels while managing a high-performing team.

Key Responsibilities

• Lead and develop the programmatic department, fostering a culture of continuous learning and high performance
• Own the long-term programmatic strategy across various channels, ensuring alignment with marketing and commercial objectives
• Oversee full-funnel programmatic operations and establish scalable processes and frameworks across global markets

Required Qualifications

• 7+ years of experience in programmatic advertising, including 3 years in a leadership role
• Proven success in building and managing high-performing programmatic teams
• Expert-level knowledge of the programmatic ecosystem and major advertising platforms
• Demonstrated ability to drive measurable business impact through strategic media planning
• Strong analytical mindset with experience working with complex datasets